Men's Action Network Against Violence ( Man.V ) & The White Ribbon Campaign
AWAM initiated the formation of MAN.V as the first men’s group to work towards elimination of violence against women in Malaysia in 2004 after a series of workshops with Dr. Michael Kaufman, the noted Canadian advocate of engaging men and boys in promoting gender equality.

MAN.V aims to create a society where men, women and children value and respect each other’s humanity, treating each other as equal human beings free from all forms of violence and discrimination. Its members believed that men have allowed the development of a culture of violence that dehumanises women, and should be part of the solution towards ending violence and discrimination.



In 2005, MAN.V undertook a major project to design and conduct a training programme “Men Working in Partnership with Women to End Violence against Women” targeting young men  aimed at encouraging them to campaign in partnership with women to end violence against women. Workshops were conducted in Johor, Melaka, and Terengganu with approximately reaching approximately 300 youths. This programme was supported by the United Nations Population Fund (UNFPA) .

MAN.V’s flagship public event was the annual White Ribbon Campaign, part of a global campaign towards confronting men’s violence against women. Since 2005, the campaign was held each year on or around November 25th, the International Day for the Elimination of Violence against Women. The campaigns were held in popular shopping malls in the Klang Valley for maximum visibility, where members of the public pledged to support ending violence against women by wearing a white ribbon. The white ribbon is a personal pledge not to commit violence against women, not to condone acts of violence, not to make excuses for the perpetrators of violence, and not to be silent.

The campaign received much support from a wide spectrum of local celebrities and personalities, from radio deejays and sports personalities to film actors and policy makers.


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